News, tips and support on all things Hivve and Wholesale

For wholesale brands, success isn't just about having great products—it's about getting those products in front of the right retailers. In an increasingly competitive market, smart wholesale marketing strategies can help you stand out, build long-term relationships, and grow your sales pipeline.

The way South Africans shop is evolving. A decade ago, online shopping and in-store experiences were entirely separate. Today, they blend seamlessly into what’s known as hybrid buying—where customers discover products online but prefer to complete purchases at local, independent retailers. This shift is more than a trend; it's shaping the future of retail.

In retail, offering the right product variety is both a compelling opportunity and a delicate challenge. A well-curated product selection can cater to diverse customer preferences, enhance satisfaction, and strengthen a retailer’s reputation. Yet, offering too many choices can lead to decision fatigue, leaving customers overwhelmed. The key lies in finding the balance between variety and focus. At the heart of this process is curation—and this is where Hivve Wholesale, a South African marketplace, excels in supporting retailers.

Selecting the right wholesale home decor suppliers is crucial for any retailer looking to stock high-quality, attractive, and reliable products that keep customers coming back. The success of your retail business heavily depends on the quality and variety of the products you offer. Partnering with reputable home decor suppliers in South Africa can help you build a strong product line that attracts and retains customers. That's why Hivve has worked tirelessly to curate its offering of home decor brands that meet your store’s uncompromising needs.

A well-curated party store is such a treasure to explore. These retail stores offer a treasure trove for exciting discoveries, unbridled fun, and unique experiences. Walk through the door—virtual or physical—of any good party store, and you should be greeted with a beautiful selection of products, from balloons to teddies, to outfits, and masks that ignite one's love for celebrations and memorable events. If you want to know how to open a party supply shop—or are looking for some insights on how to raise the level of your party store—this article will give you some of the basics.

Product positioning refers to the space that a product occupies in a consumer’s mind relative to alternative products. It is the art of presenting a product in a way that resonates with the target audience’s expectations and desires. It involves differentiating a product from its competitors and aligning it with the needs and wants of the market. In our coffee shop scenario, the muffin is positioned as a suitable morning snack, aligning perfectly with societal norms and individual expectations for breakfast foods. Conversely, the slice of cake is positioned more as a dessert, something indulgent and best enjoyed later in the day.

Navigating pricing strategies in the retail landscape can be challenging. However, it’s crucial to understand these terms and the fundamentals around them to succeed in the wholesale supply and sourcing of products. In this guide, we'll discuss RRP (Recommended Retail Price) and MSRP (Manufacturer's Suggested Retail Price), shedding light on how these terms influence pricing decisions and business growth in the local market.

At Hivve Wholesale, we're thrilled to announce that we are now proud members of Proudly South African. Our unwavering vision has always been to uplift local brands and retailers, aiding them in achieving the growth and business milestones they aspire to. Through this commitment to local support, we not only fuel the dreams of entrepreneurs but also bolster our local economy. In alignment with our values, it was a natural step for us to align with the buy local campaign, a beacon of dedication to local business quality, excellence, and economic development over the years. We're thrilled to be part of this movement, continuing our support for the aspirations that drive the buy local ethos.

Amidst the bustling realm of retail apparel, where staying on-trend while maintaining individuality is paramount, finding the right sourcing partner can make all the difference. Enter JM Tie Dye, a recent addition to the Hivve family. Situated in the vibrant heart of Bronkhorstspruit, Gauteng, JM Tie Dye isn't just a business; it's a vibrant journey that injects flair into your retail outlet, and evenetually into your customer's closets.

In the dynamic world of wholesale trade, traditional models often struggle to keep pace with evolving market needs. But here at Hivve, we're rewriting the rules. Born in South Africa, Hivve is the fresh face of B2B wholesale, tailored specifically for the unique landscape of our region. At Hivve, we're dedicated to empowering brands and retailers alike with tools to make wholesale easier. And we have some exciting news for Hivve and its valued partners!

In a dynamic retail landscape like South Africa's, it's essential for businesses to captivate customers with unique experiences. Embracing the trend of artistic retail spaces can set your store apart and draw in foot traffic.

Drip Bath Treats' luxe Bathing Collection is a testament to their commitment to quality, craftsmanship, and sensory delight. From their signature Round Bath Bombs to their Feel Better Collection and invigorating Shower Steamers, each product is meticulously curated to provide a lavish and rejuvenating experience for their users and uplift any retail store.

Embark on a journey into the world of Moya Essentials, where the beauty of natural botanical skincare takes center stage. At Hivve, we proudly champion local brands that embody authenticity, sustainability, and the essence of true health. Moya Essentials, led by the passionate creator Sonja Borodin-Sleigh, stands as a testament to this commitment, offering a collection that encapsulates the purest form of botanical beauty in every product.

At Hivve, it's no secret that we love locally made products and want to help local brands wholesale to retailers. In a world overflowing with mass-produced homogeneity, there's a certain allure to the handcrafted—a magical force that breathes vitality and intricate detail into each beautifully crafted piece. Behold this magic in this week's Maker's Monday with Bokgoni's Creations, a yet-to-be-discovered gem seizing the spotlight in the jewelry and accessories wholesale category of Hivve.

In a world flooded with big-box retailers clamoring for consumer attention, the struggle to stand out is real. While the prevailing wisdom for standing out often centers around the ideology of competition, it often leads to more of the same. Take laptops, for example; most brands compete vehemently on aspects such as screen resolution, brightness, and touchpad haptics, eventually causing all laptops to disappear in a sea of sameness. The differences between them are so small, only absolute fanatics notice them. The need for businesses to break free from the homogeneity of competition has never been more critical. Today, we reflect on the insights of two influential thinkers, Peter Thiel and Youngme Moon, who challenge conventional notions of competition as the key to business success and echo the importance of true differentiation.

As we embark on the journey that is 2024, the landscape of markets is evolving, presenting both challenges and opportunities for brands in South Africa. We have seen a significant surge in the number of markets hosted throughout the country, some succesful, others less so. Here are four crucial steps that can structure your approach to selecting a market in South Africa, ensuring your brand not only survives but thrives in the dynamic market environment.

Ever found yourself irresistibly drawn to a product, compelled to return for more? At Hivve, we believe this magic lies in triggers. One such important trigger is found in the allure of in-store shopping experiences. So let's unravel the art of stickiness and explore why in-store shopping is a game-changer for local brands in South Africa.

If you're a brand navigating the landscape of wholesale, whether on Hivve Wholesale or on your own, understanding the dynamics of pricing is important for building successful, long-term partnerships with retailers. In this guide, we'll delve into essential concepts and offer practical insights to help you set appropriate wholesale prices, ultimately propelling your brand to thrive in the wholesale market.

As the holiday season approaches, businesses need to fine-tune their strategies to capitalize on the festive fervor. For Hivve Wholesale, this is not just about meeting demand but creating an exquisite shopping experience. In this comprehensive guide, we unravel some useful strategies to holiday success, covering everything from inventory alignment to festive promotions.

Unveiling the Magic of Petite Ami - Wholesale Crochet Wondeland in South Africa. Petite Ami is more than just a brand; it's a journey into the whimsical realm of handcrafted crochet wonders. From adorable plushies to functional treasures like bags and bookmarks, every creation tells a story, a story of passion, creativity, and a touch of enchantment.

In the ever-evolving landscape of B2B ecommerce, the concept of wholesale is gaining immense popularity among South African brands. As a burgeoning startup navigating the dynamic market, it's essential to understand the nuances of wholesale, its benefits, and how it can seamlessly coexist with direct-to-consumer (DTC) retail strategies. This blog will delve into the key aspects of wholesale, its definition, advantages, pricing mechanisms, and the crucial differences between wholesale and retail for small businesses in South Africa.

Quality product photography isn't just about showcasing your merchandise; it's a powerful tool for capturing customer attention and enhancing your brand image. In the competitive world of retail, visual appearance often takes precedence, making it crucial for South African brands, big or small, to master the art of product photography. To assist you on this journey, we've gathered insights and tips from industry leaders and Hivve Wholesale's team.

In the vast and challenging landscape of South African retail, where big-box stores dominate the scene, SMME (small, medium and micro) retailers face the ongoing struggle to stand out and thrive. The market is fierce, and differentiation is key to survival. Yet, within this challenging terrain, an opportunity arises—a chance for smaller retailers to connect with a vast network of incredible local brands, transforming their product offerings and redefining the retail narrative.